Privacy Policy

Effective date: 01-January 2025

MIR London is a trading name of Make It Real London Ltd (registered number: 09840237), a company registered in the United Kingdom. (“us,” “we,” or “our”) operates the www.mirlondon.com website (hereinafter referred to as the “Service”).

This Privacy Policy informs you about how we collect, use, and protect your personal data when you use our Service and outlines your rights regarding your data.

By using our Service, you agree to the collection and use of information in accordance with this policy.

Definitions

  • Service
    The website or digital services provided by MIR London.
  • Personal Data
    Any information that can be used to identify a living individual, such as your name, email address, phone number, and company name.
  • Usage Data
    Information automatically collected by the use of our Service (e.g., IP address, device type).
  • Cookies
    Small files stored on your device that allow us to recognize your browser and collect certain data.
  • Data Controller
    For the purposes of this Privacy Policy, MIR London (Make It Real London Ltd) is the Data Controller of your personal data.
  • Data Processors
    External services or software (e.g., CRM software) that we use to process your data on our behalf.
  • Data Subject (or User)
    Any individual who uses our Service and whose personal data is processed by us.

Information Collection and Use

We collect several types of information to provide and improve our Service:

1. Personal Data

While using our Service, we may ask you to provide certain personally identifiable information. This data may include:

  • Name
  • Company Name
  • Email Address
  • Phone Number

We collect this data primarily to offer you our marketing and event consultancy services, and to manage client, supplier, and partner relationships. We may use your Personal Data to communicate with you regarding our services, events, or promotions. You can opt out of these communications at any time by following the unsubscribe instructions in our emails.

2. Usage Data

We may also collect information about how our Service is accessed and used. This may include data such as your IP address, browser type, pages visited, and duration of visits. This information is used for operational and diagnostic purposes to improve our Service.

3. CRM Software

We use Customer Relationship Management (CRM) software to store and manage your contact details, including names, company names, emails, and phone numbers. The data collected through the CRM is used for customer support, event management, and marketing purposes.

4. No Location Data

MIR London does not collect location data from users.

Use of Data

We use the collected data for several purposes, including:

  • To provide and maintain our Service
  • To communicate with you regarding events, promotions, or new services
  • To provide customer support and improve our services
  • To monitor usage and gather insights for business development
  • To detect, prevent, and address any technical issues

Legal Basis for Processing Personal Data (Under GDPR)

If you are a resident of the UK or the European Economic Area (EEA), our legal basis for collecting and processing your personal data is one of the following:

  • To perform a contract with you
  • You have given us consent to do so
  • The processing is necessary for our legitimate interests (e.g., marketing and event consultancy)
  • To comply with legal obligations

Retention of Data

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy. This includes maintaining records for business, legal, and compliance purposes. Data related to clients, suppliers, and partners is stored in our CRM software for the duration of our working relationship and may be retained for a reasonable period after our services end.

Transfer of Data

Your information, including Personal Data, may be transferred to, and maintained on, computers located outside the UK or European Economic Area (EEA). By using our Service, you consent to this transfer. We will take reasonable steps to ensure that your data is treated securely in accordance with this Privacy Policy.

Disclosure of Data

We will not share your personal data with third parties, except:

Business Transactions: In the event of a merger, acquisition, or asset sale, your data may be transferred. You will be notified before your data becomes subject to a new Privacy Policy.
Legal Requirements: We may disclose your personal data if required to do so by law, such as in response to valid requests by public authorities or legal obligations.

Security of Data

We take the security of your personal data seriously. However, no method of transmission over the internet is completely secure, and while we strive to use commercially acceptable means to protect your data, we cannot guarantee its absolute security.

Your Data Protection Rights (Under GDPR)

If you are a resident of the UK or the EEA, you have certain rights regarding your personal data. These rights include:

  • The right to access, update, or delete your personal data.
  • The right to rectification if your data is inaccurate or incomplete.
  • The right to object to our processing of your personal data.
  • The right to restriction of processing under certain circumstances.
  • The right to data portability, allowing you to request a copy of your personal data in a structured, commonly used, and machine-readable format.
  • The right to withdraw consent at any time, where consent is the legal basis for processing your data.

To exercise any of these rights, please contact us using the details below.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and we will notify you by email or a prominent notice on our Service. Please review the Privacy Policy periodically for any updates.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:

Cookies

MIR London uses cookies to enhance your experience on our website. You can disable cookies through your browser settings, but this may affect certain features of our Service.

 

How we use cookies

Learn more about how we use cookies to improve your experience.